How Top Brands Use Product Recommendations to Increase Engagement (Amazon, Netflix & Spotify Example
Let’s be honest, we’ve all been there. You finish a show on Netflix, and boom! There’s another one perfectly lined up that you just know you’ll love. Or you’re browsing Amazon, and suddenly, a product pops up that you didn’t even realize you needed, but now you can’t live without. And don’t even get me started on Spotify’s “Discover Weekly” – it’s like magic, right?