In the modern business era of globalization and customer focus, organizations need to have strong mechanisms for managing their sales and distribution activities in an efficient manner. It is where SAP SD (Sales and Distribution) comes into play. Right from managing inquiries, quotations, sales orders, to shipping and billing, SAP SD is the backbone of the sales cycle of most SAP-installed organizations. What is SAP SD? Why is it Important? SAP SD (Sales and Distribution) is a very critical functional module of the SAP ERP system. It automates and streamlines the fundamental business processes of sales order processing, customer service, pricing, billing, and logistics. It has very close interactions with other SAP modules such as SAP MM (Material Management), SAP FICO (Financial Accounting), and SAP PP (Production Planning) to make the business processes run smoothly.