The Colour Changing Packaging Market is anticipated to expand from $3.1 billion in 2023 to $7.5 bill

The Colour Changing Packaging Market encompasses the innovative sector dedicated to developing packaging solutions that alter color in response to environmental changes or stimuli. This market includes thermochromic and photochromic technologies, offering dynamic interaction with consumers and enhancing product appeal. Applications span across food and beverage, pharmaceuticals, and consumer goods, driven by increasing demand for smart packaging solutions that enhance safety, freshness indication, and brand differentiation.