Progressive Web Apps are websites that have the same functionality and ease-of-use of as actual apps. Rather than investing your resources into an app and using your mobile page to drive users to download it, PWAs allow users to immediately access a brand’s content as if they were typical app users.Rise of progressive web apps Easy to build From a developer’s standpoint, PWAs are quick to build, allowing you to put them out to market quickly. Developers use progressive technology to create these enhanced, platform-independent web apps using a single codebase. Offer a native like experience Native apps bring a number of qualities to the user experience that hybrid apps simply don’t. Users tend to prefer the look and feel of the former type over the latter. PWAs emulate the native experience, while utilizing less money and fewer resources to build.