When you search for something online, you usually click on the top results, right? Well, those top results are there because of something called SEO. Lots of businesses want to be at the top of Google’s page, so they hire digital maketing agencies to help them get there. Whether a business succeeds or fails often depends on how visible it is online. Ever wondered why some websites show up first on Google and others don’t? This beginner’s guide to SEO will explain it all in simple terms and give you practical tips to get started.