Viyona Fintech Gets NPCI Nod for UPI Services Through GraamPay and Viyona Pay

Hyderabad-based Viyona Fintech has secured NPCI approval to operate as a Third-Party Application Provider (TPAP), enabling UPI services via its apps GraamPay and Viyona Pay. With this nod, the startup aims to boost digital payment access across tier II, tier III cities, and rural markets. GraamPay, focused on farmers and local merchants, will also introduce a Farmers Marketplace to connect growers with buyers, fostering transparency, faster settlements, and wider UPI adoption.